Marketing (3)

Cracking the Gen Z Code: Inclusive Ads and the Power of AI Prompts

Alright, marketers, listen up! We all know Gen Z is a force to be reckoned with. But how do you crack their code and get them to actually care about your brand? Apparently, the answer lies in ditching the outdated tactics and embracing the power of AI – with a…

Unlock Your AI Superpowers: Mastering the Art of Prompt Engineering

Prompt engineering, also known as prompt crafting, is a valuable skill for getting the most out of generative AI platforms like ChatGPT, Copilot, and Gemini. By understanding different prompt types and utilizing effective structures, you can significantly improve the quality and relevance of the AI's responses. READ ARTICLE

The Rise of AI Influencers

Virtual social media influencers created using AI and computer-generated imagery are gaining popularity and allowing brands to cut costs, but raise concerns about perpetuating stereotypes, replacing human creators, and spreading misinformation. READ MORE