BDO Launches 'Personas' AI Platform to Boost Productivity

BDO, a prominent UK accountancy and advisory firm, has launched an innovative AI platform called "Personas" to enhance efficiency and productivity of its 7,500 employees.


  • BDO's new "Personas" AI platform uses Microsoft AI technology and advanced GPT-4 models to streamline daily tasks like drafting reports, analyzing documents etc.
  • It allows employees to focus more on complex, strategic aspects of their roles.
  • The platform is customizable to each user's unique style and expertise through custom "personas".
  • Personas ensures brand guideline adherence regarding language, tone and writing style.
  • It has been developed by BDO's workforce for internal use through their innovation platform BDO Labs.
  • Personas operates within a secure BDO environment, prioritizing data confidentiality.
  • It is being rolled out to all 7,500 BDO employees with training programs.
  • This move aligns with BDO's human-led, technology-powered strategy.
  • It signifies their commitment to enabling workforce's engagement with evolving technologies like AI.
  • Driving this innovation is Dan Francis, BDO's Chief Innovation and Digital Officer.
  • BDO's introduction of Personas represents a strategic investment in its workforce to streamline operations, spur innovation and empower employees.


Related post


Google Boosts Education with AI Upgrades

Google is releasing new AI features and tools to help educators tackle common challenges like saving time, personalizing learning, connecting across platforms, and creating more inclusive and sustainable learning environments. READ MORE


Microsoft Launches Game-Changing Copilot App

Microsoft has launched a new ChatGPT-like Android app called Copilot that provides advanced conversational AI capabilities to enhance user productivity and streamline tasks. The report summarizes the essential details about the Microsoft Copilot Android app launch, covering its key capabilities, features, use cases and the broader impact of this AI…